How to exit in 36 months
Month 1
Virtual meeting of your Exit By Design team
Clarify your personal goals & outcomes
Collect the facts from you personally and your business
Evaluate IP portfolio
Clarifying exit options
Month 2
Monthly project meetings & reporting
Conduct a current business analysis to identify risks & opportunities that impact the company's value
Present Brand, marketing, and sales strategy development
Implement an updated branding strategy
Strategic planning business model
The financial components of the business plan
Month 3
Monthly project meetings & reporting
Set your personal financial objectives
Evaluate infrastructure to enable the smooth exit of the owner
Strategic planning business model (cont.)
Begin to implement 1st 12 months of marketing, and sales strategy
Social and programmatic media strategy (if required)
Tax minimisations plan
Month 6-8
6-month project progress evaluation
Monthly marketing and sales meetings
Strategy to lower the risk profile of the business
Corporate governance assessment
Strategies to maximise your net proceeds
Complete stage one of Brand, marketing, and sales strategy
Implement social and programmatic media strategy (if required)
6-month project progress evaluation
Month 9-11
Monthly project meetings & reporting
Monthly marketing and sales meetings
Ongoing sales and marketing activity
Evaluate the need and implement an Employee Share Plan
Evaluate the need and implement an Employee Share Ownership Plan
Month 12-14
12-month project progress evaluation
Monthly marketing and sales meetings
Ongoing sales and marketing activity
Assess business status and discuss realignment of goals
Assessment of 1st 12 months of Brand, marketing, and sales strategy
Set marketing and sales goals for the next 12 months
Month 15-17
Monthly project meetings & reporting
Monthly marketing and sales meetings
Ongoing sales and marketing activity
Month 18-20
Monthly project meetings & reporting
Monthly marketing and sales meetings
Ongoing sales and marketing activity
18-month progress evaluation
Month 21-23
Monthly project meetings & reporting
Monthly marketing and sales meetings
Ongoing sales and marketing activity
Month 24-26
24-month progress evaluation
Realignment of goals
Monthly marketing and sales meetings
Ongoing sales and marketing activity
Assessment of 2nd 12 months of Brand, marketing, and sales strategy
Set marketing and sales goals for the next 12 months
Month 27-30
Monthly project meetings & reporting
Documentation systems and business processes
Monthly Sales and Marketing meetings
Ongoing sales and marketing
Strategy to identify and attract potential acquisition targets
Legal team risk evaluation
Accounting and Tax team risk evaluation
Month 31
Monthly project meetings & reporting
Monthly Sales and Marketing meetings
Ongoing sales and marketing
Employee retention strategy
Create content explicitly targeting acquisition targets
Month 32
Monthly project meetings & reporting
Monthly Sales and Marketing meeting
Ongoing sales and marketing
Create content explicitly targeting acquisition targets
Month 33
Monthly project meetings & reporting
Monthly Sales and Marketing meeting
Ongoing sales and marketing
Begin due diligence management process
Discussion on converting your business asset into an investment portfolio
Plans for care and ensuring your financial legacy
Create content explicitly targeting acquisition targets
Month 34
Monthly project meetings & reporting
Due diligence management process (cont.)
Monthly Sales and Marketing meeting
Ongoing sales and marketing
Create content explicitly targeting acquisition targets
Month 35
Monthly project meetings & reporting
Monthly Sales and Marketing meeting
Ongoing sales and marketing
Due diligence management process (cont.)
Month 36
Monthly project meetings & reporting
Completing the sale process
Monthly Sales and Marketing meeting
Ongoing sales and marketing
Due diligence management process (cont.)